AEO, GEO, and the Future of AI-Driven Search: How to Optimize for ChatGPT, Perplexity, and Google Gemini
Search has evolved far beyond the familiar list of blue links on Google’s results page. Today, users expect instant answers, voice-driven responses, and AI-generated summaries—often delivered by advanced language models. This shift has brought about two powerful optimization strategies: Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO). But what exactly do AEO and GEO […]
